Angi

Associate Managing Editor | November 2023 - January 2026

• Led a high-performing editorial team, coaching and upskilling editors to drive measurable results across the content library. Managed biannual performance reviews and set SMART goals for team members.

• Collaborated with Leadership to set content calendar according to budget and resources. Partnered with the Project Manager to track production timelines and budget, ensuring monthly publishing goals were met.

• Developed content blueprints, frameworks, and repeatable story structures to scale across multiple articles and channels. Worked cross-functionally with UX and Product to align on these content goals.

• Built AI-enabled workflows that increased production volume by 50% and led to a 15% increase in revenue.

• Communicated project progress and outputs to key stakeholders, and reallocated resources to resolve production bottlenecks.

ConsumerAffairs

Freelance Editor, Home | August 2023 - November 2023

• Researched and created outlines for Best Of, cost guides, and resource articles in the Home segment.

• Recruited and assigned articles to freelance writers.

• Edited content for SEO, grammar, spelling, AP style, tone, audience, and accuracy.

• Updated and optimized current articles to increase in SERPs.

U.S. News & World Report

Assistant Managing Editor, 360 Reviews | September 2022 - July 2023

• Mentored and coached a team of editors, fostering professional growth and maintaining a high standard of editorial excellence. Provided consistent feedback on their work and performed biannual reviews.

• Executed comprehensive content roadmaps across the Business, Home Services, and Insurance verticals.

• Partnered with SEO, Data Research, and Production to improve SERP rankings for high-competition keywords within the top positions on Google. Achieved top 3 ranking position for our highest value pages.

• Standardized editorial guidelines across all verticals to ensure brand voice consistency, and created comprehensive onboarding and training programs for new employees.

• Managed a roster of 20+ freelancers and approved invoicing.

Vivial (Acquired by Thryv)

Senior Managing Editor | September 2015 – September 2022

• Managed a team of writers and editors to meet daily production KPIs while maintaining editorial and customer brand guidelines. Conducted performance reviews to discuss KPIs and goal planning.

• Collaborated with cross-departmental managers to increase monthly visits of blogging platform. Discussed SEO tactics based on keyword performance and content quality.

• Communicated with Account Services, Content Strategy, and Social Media teams to improve editorial workflows.

• Onboarded and trained all new-hire content team members. Developed and facilitated comprehensive training programs, including editorial workshops and freelance writer webinars.

• Established a quality assurance framework to provide valuable and timely feedback for the team.

• Reviewed freelance writer and in-house editorial applications for hire.

Content Editor | November 2014 – September 2015

• Copy edited article content for grammar, style, tone, syntax, and fact checking and incorporated local SEO strategies.

• Provided constructive feedback to implement consistent standards and encourage writers’ growth.

• Worked on accounts for local and national small businesses, multi-locations, and franchises. Clients consisted of both B2C and B2B, including retailers, service contractors, lawyers, medical professionals, insurance agencies, and telecoms.

Ajax Union

Editor | October 2010 - December 2013

• Managed in-house copywriters to meet weekly deadlines.

• Wrote and copy edited content deliverables to meet SEO guidelines and client standards.

• Integrated keyword research to written content to increase the traffic of clients’ websites.

• Provided newly optimized web content and on-site SEO for companies’ landing pages.

• Promoted clients’ websites and blogs through social media marketing.

• Created cohesive in-house style guide for copywriters.

• Maintained company blog, providing content and managing writers.

Certifications

Google Analytics for Beginners
HubSpot: Content Marketing

Education

Hofstra University (Hempstead, NY) | BA in English
3.7 GPA, Cum Laude
Awards – Dean’s List all semesters, Golden Key International Honor Society